The Car Dealer Simulation – used by major car manufacturers around the world to train their dealer networks – provides a fascinating insight into the operations of a high-volume car dealer.
You work in four business areas: new cars, used cars, repair shops and spare parts business. The services in all these units are linked together
The questions you deal with are manifold:
- What are the best strategies for your sales force and marketing?
- How do you want to optimize the profitability of the company?
- How can cash flow be steered in a fast moving retail business?
- How do you control stocks that are extremely sensitive to seasonal demand?